Certified Business Professional in Tourism and Hospitality (CPD-TH) | Muqrin University

الوصف العام

الأهداف

• Prepare participants to understand the fundamentals of tourism and hospitality.
• Develop tour guiding skills and the ability to deliver accurate and engaging information.
• Enable trainees to communicate effectively with tourists from different cultures.
• Enhance the ability to manage tourist groups and organize tourism experiences.
• Train participants in tourist customer service and professional complaint handling.
• Develop the professional and behavioral skills required in tourism and hospitality.
• Prepare trainees for an advanced career path aligned with the Certified Business Professional in Tourism and Hospitality CPD-TH.

الفئة المستهدفة

• Professionals working in tourism and hotels.
• Fresh graduates who want to enter the tourism and hospitality field.
• Employees working in travel and tourism companies.
• Entrepreneurs in tourism-related projects.
• Professionals working in government entities related to tourism.
• Employees working in events and exhibitions.
• Reception and customer service staff in tourism establishments.
• Anyone who wants to develop professional skills in tour guiding and hospitality.

المميزات

• • A comprehensive training program in tourism and hospitality.
  • Integrated content that combines tour guiding, customer service, and facility management.
  • Flexible online training for 3 days, with a total of 15 training hours.
  • Supports the career path of professionals and those seeking to enter the tourism sector.
  • Helps develop service-oriented thinking and tourist interaction skills.
  • Focuses on communication skills, complaint management, and cultural awareness.
  • Provides practical knowledge in tourism marketing and Customer Relationship Management.
  • Supports Saudi Vision 2030 goals in developing the tourism sector.
  • Contributes to preparing trainees to obtain the Certified Business Professional in Tourism and Hospitality CPD-TH.
  • Includes an online assessment to measure the trainee’s readiness and understanding of the content.
   
   
   

المحاور

• Introduction to tourism and hospitality.
• Definition of the tourism and hospitality sector and its components.
• The economic importance of the tourism sector.
• Different types of tourism.
• Work ethics in tourism and hospitality.
• Communication skills and customer service.
• Effective communication and first impressions.
• Excellent customer service and dealing with different cultures.
• Complaint handling and difficult situations.
• Tourism and hotel facility management.
• Types of hospitality establishments and work organization.
• Hotel departments, reception, and reservation operations.
• Quality standards in tourism establishments.
• Tourism marketing and destination promotion.
• Building tourism identity and using social media.
• Customer Relationship Management CRM.
• Occupational health and safety in tourism.
• First aid and tourism crisis management.
• Tourist data protection and related regulations.
• Professional development and workplace behavior.
• Professional etiquette, professional appearance, and working under pressure.
• Teamwork and career development opportunities in the sector.

المخرجات

• Comprehensive understanding of the tourism and hospitality sector and its key components.
• Ability to distinguish between different types of tourism and their roles.
• Familiarity with the fundamentals of hotel and tourism facility management.
• Understanding tourism marketing principles and tourism identity building.
• Mastery of tourist customer service skills.
• Ability to use effective communication skills with tourists and customers.
• More professional handling of reservation and reception systems.
• Time and quality management in tourism work environments.
• Solving customer problems and complaints professionally.
• Enhanced professionalism, etiquette, and cultural awareness.
• Commitment to professional standards and work ethics.
• Readiness for advanced training paths such as the Certified Business Professional in Tourism and Hospitality CPD-TH.

المتطلبات

• A desire to work or develop professionally in tourism and hospitality.
• Interest in learning tour guiding and customer service fundamentals.
• Ability to communicate politely and professionally with tourists and customers.
• Readiness to deal with different cultures and various service situations.
• Commitment to attending the 3-day training program.
• Completion of 15 online training hours.
• Participation in practical activities and exercises during training.
• A suitable device and stable internet connection for online training and assessment.
• Readiness to pass the final assessment with a minimum passing score of 70%.

الأسئلة الشائعة